Archive for Strategy

Maximizing End-of-Year Giving With Nonprofit Storytelling

As the year comes to a close, nonprofits enter their most critical fundraising season. Statistics show a staggering 47% of online revenue for nonprofits is collected in the last week of December, with a remarkable 20% gathered on December 31st alone! This end-of-year giving season is more than…

Launch Your Most Successful Year-End Giving Strategy Ever

September could not be a better month to begin planning your year-end giving strategy. Yes, the time is now.  In August,  I attended Community Boost’s Online Radical Impact Conference. It was so good!   After listening to development teams from across the U.S. share their experiences with year-end…

Canva for Nonprofits: Boost Your Visuals and Impact

As you probably know by now, visuals have become a crucial component of effective nonprofit communication strategies. They have the power to evoke emotions, forge connections, and deliver complex messages in a memorable and accessible way. However, creating compelling visuals can be a challenge, especially for nonprofits with…

Google Ad Grant: What It Is, How It Works, & Where to Get Started

Learn what the Google Ad Grant is, how to get started with it, and why it can be a valuable resource for your nonprofit’s marketing strategy.

How to Build Successful Crisis Shell Campaigns With the Google Ad Grant

We’re sharing what steps your nonprofit needs to take to make the biggest impact during a crisis shell campaign! Learn more about building crisis campaigns in today’s #dailyvlog.

Boost Your Year-End Giving With Facebook, Google Ads, and Email

Amplify your year-end fundraising efforts and watch our webinar with Classy on how to boost your year-end giving with Facebook, Google Ads, Email, and more!

Google Quality Score: What It Is and Why You Should Care

In this post, you will learn learn what Quality Score is, why it matters, and how to ensure that yours is continuously improving! Hint: landing page relevance is a HUGE factor here.

Friday Five 013: How to Brand Your Nonprofit & Keep Up with the Trends

Join us in Episode 013 of the Friday Five, as we cover how to keep your company’s brand consistent and keep up with the ever-changing marketing trends.

Build An Unstoppable Nonprofit Social Media Strategy in 2022

Build An Unstoppable Nonprofit Social Media Strategy in 2022 As we enter this new year, social channels aren’t just adapting to the changes that have been brought on since the pandemic in 2020, but they are finally settling in and the trends are building! However, 67% of nonprofits don’t…

How to Launch a Meaningful Thank You Campaign for Donors

Never underestimate the power of a simple yet authentic “thank you.” A comprehensive, impactful thank-you campaign can turn one-time donors into recurring supporters of your mission.    To develop a powerful thank-you campaign, you must engage with donors to acknowledge their support and open the door to future…