Archive for Marketing Strategy

Boost Your Year-End Giving With Facebook, Google Ads, and Email

Amplify your year-end fundraising efforts and watch our webinar with Classy on how to boost your year-end giving with Facebook, Google Ads, Email, and more!

How to Explain the Importance of Social Media to Your Nonprofit Board

Social media is an important platform to utilize in order to broaden your nonprofit’s reach and grow its audience, but not everybody thinks so. We’re sharing some tips on how to explain the importance of social media to your nonprofit’s board of directors for modernizing your digital marketing strategy.

How to Find Great Hashtags to Market Your Nonprofit

#Hashtags have the ability to broaden your reach and expand your audience! We’re diving into the importance of using hashtags and how to find great ones to market your nonprofit. Check it out!

Why You Need to Invest in Digital Now

Learn the importance of investing in digital for your nonprofit’s marketing strategy.

What Does It Mean to SCALE Your Nonprofit?

Learn what it means to scale your nonprofit and how you can scale your organization’s profit and impact.

Why Now is the Best Time to Reach Older Donors on Facebook

Learn what it means to scale your nonprofit and how you can scale your organization’s profit and impact.

Friday Five 015: How to See Your ROI from Digital Marketing

Join us in Episode 015 of the Friday Five, as we cover incorporating Google AdWords and Facebook advertising into your marketing strategy, and how to track their success.

Friday Five 016: Creating a Strong Digital Strategy

Join us in Episode 016 of the Friday Five, as we cover how to create a strong digital strategy, driving traffic to your website, and tracking KPIs.

3 For-Profit Marketing Strategies Your Nonprofit Should Be Testing

In this post, we will talk about three marketing strategies for-profit companies use that your nonprofit should be testing.

Why Marketing is a Need Not a Want

Life has thrown us the major curveball that is COVID-19. So the big question here is how do we adapt? Organizations that have pivoted their strategies to be more digitally focused and have effectively invested in their marketing efforts online are the organizations that are not only surviving…