Six Digital Tactics Your Nonprofit Must Test This Holiday Season
In this post, you will learn about six digital tactics your nonprofit must test this holiday season to boost year-end giving and drive more online donations.
Archive for google ads
Google Ad Grant: What It Is, How It Works, & Where to Get Started
Learn what the Google Ad Grant is, how to get started with it, and why it can be a valuable resource for your nonprofit’s marketing strategy.
Three Classy Webinars to Help Drive Nonprofit’s Year-End Donations
We’re sharing three extremely resourceful Classy webinars that will help you to drive your nonprofit’s year-end donations. Check ’em out!
How to Build Successful Crisis Shell Campaigns With the Google Ad Grant
We’re sharing what steps your nonprofit needs to take to make the biggest impact during a crisis shell campaign! Learn more about building crisis campaigns in today’s #dailyvlog.
Here’s How to Get Your Nonprofit Approved for Google’s $10,000 Ad Grant
We’re sharing exactly what it takes for your nonprofit to get approved for ten thousand dollars in ad spend with Google’s Ad Grant. Learn more on the blog!
Boost Your Year-End Giving With Facebook, Google Ads, and Email
Amplify your year-end fundraising efforts and watch our webinar with Classy on how to boost your year-end giving with Facebook, Google Ads, Email, and more!
These Are the Key Differences Between a Google Ad Grant and Paid Ads
Learn the key differences between advertising through the Google Ad Grant account and a Paid Ads account. While the two are both advertising platforms within Google, there are important limitations to note within each type of account.
Google Quality Score: What It Is and Why You Should Care
In this post, you will learn learn what Quality Score is, why it matters, and how to ensure that yours is continuously improving! Hint: landing page relevance is a HUGE factor here.
Scale Your NPO’s Online Donations: Facebook Ads & the Google Ad Grant
Learn how you can leverage digital marketing channels like Facebook, Instagram, and Google to scale your nonprofit’s online donations.
Two Ways Your Nonprofit Must Test Google Remarketing Ads
Learn about two types of Google Remarketing Ads that your nonprofit must be utilizing: Google Display Remarketing Ads and RLSA (Remarketing Lists for Search Ads). We are diving into why these methods are important and how they can help step up your Google marketing and advertising strategy.