by Konrad Altvater | Dec 6, 2018 | Daily Vlog, Digital Marketing, Google Ad Grants, Strategy
1 min read ✭ In this post, you will learn what Quality Score is, why it matters, and how to ensure that yours is continuously improving! Hint: landing page relevance is a HUGE factor here. What is Quality Score? Quality Score is an estimate of the quality of your...
by Konrad Altvater | Dec 5, 2018 | Daily Vlog, Digital Marketing, Google Ad Grants
1 min read ✭ In this post, you will learn the key differences between advertising through the Google Ad Grant account and a Paid Ads account. While the two are both advertising platforms within Google, there are important limitations to note within each type of...
by Cameron Ripley | Nov 27, 2018 | Daily Vlog, Digital Marketing, Fundraising, Google Ad Grants, Strategy
1 min read ✭ Check out our latest webinar with Classy and Chronicle of Philanthropy on how to Boost Year-End Giving Using Facebook, Google Ads, Email, and More! Learn how you can streamline your marketing strategy and amplify your nonprofit’s year-end...
by Konrad Altvater | Nov 13, 2018 | Daily Vlog, Digital Marketing, Google Ad Grants
1 min read ✭ We’re sharing exactly what it takes for your nonprofit to get approved for ten thousand dollars in ad spend with Google’s Ad Grant. Learn more on the blog! First off, let’s address why the Google Ad Grant is an important resource that...
by Konrad Altvater | Nov 12, 2018 | Daily Vlog, Digital Marketing, Google Ad Grants, Strategy
3 min read ✭ We’re sharing what steps your nonprofit needs to take to make the biggest impact with your crisis shell campaign! Learn more about building crisis campaigns in today’s #dailyvlog. When your organization works directly with communities in...
by Janaye Perry | Oct 31, 2018 | Daily Vlog, Digital Marketing, Google Ad Grants, Strategy
5 min read ✭ In this post, you will learn what the Google Ad Grant is, how to get started with it, and why it can be a valuable resource for your nonprofit’s marketing strategy. What’s the Google Ad Grant? The Google Ad Grant is $10,000 of advertising...
