In just over a month, Giving Tuesday 2021 will take place and it’s projected to be one of the biggest Giving Tuesdays yet. Year over year, the amount raised on Giving Tuesday has multiplied. Even in 2020 when Covid-19 hit, there was a 94% increase in giving…
The Keys to Launching a Recurring Giving Program As we learned from our webinar, there is a whole lot of power and predictability behind a strong recurring giving program. Based on industry data, recurring giving programs can lead to an increase in total donor lifetime value by 487%,…
It’s finally December! After the big build-up from Giving Tuesday, I’m sure you can take a nice deep breath. But now what? How do you keep this momentum going through December or during the ‘inevitable trough’? Well, we are here to tell you that 31% of all giving…
What Is Giving Tuesday? Giving Tuesday (aka #GivingTuesday) is a global day of giving that takes place on the Tuesday following Thanksgiving, serving as the unofficial kickoff to the year-end giving season. Since its inception in 2012, Giving Tuesday has taken the nonprofit world by storm and…
Thanking your donors is one of the best ways to engage with them, build community and trust, and increase your chances of receiving a second gift. This isn’t just speculation, the proof is in the data! According to GuideStar, donors are 400% more likely to give again if…
In 2021, the ability to adapt to the fundraising trends for nonprofits across the sector really went to show how able nonprofits are. Nonprofits grew and evolved with virtual everything, new donors experiences, and almost constant privacy updates. Despite the challenges we all faced, we saw that our…
Quick Tips for Nonprofits to Increase Monthly Giving When it comes to nonprofit fundraising, monthly giving is one of the most sought-after goals for organizations across the globe. Finding new donors, new fundraising techniques, and more bandwidth can be exhaustive and result in not as much success as…
If you’re not offering donors the option of using PayPal to make donations, you’re missing out. Thankfully, we’re here to help! PayPal for nonprofits is a game-changer for fundraising because it is a trusted brand that is heavily used by consumers and they make it relatively easy…
Why Are Spring Fundraising Ideas Important to Have? The arrival of Spring means it is time to gear up for the year’s second-most profitable period of fundraising after the holiday season rush. We made it through another winter and people are ready to emerge from seasonal hibernation and…
Don’t doubt the capacity of your email list to capture donors in a fundraising email campaign. M+R Benchmarks reported that nonprofit email lists increased at an average rate of 7 percent in 2021. For every 1,000 fundraising emails sent, an organization can raise an average of $45, according…