Archive for Conversion Design

[Infographic] Build an Awesome Landing Page

Conversions come in many shapes and sizes, from something as small as getting someone’s email to something as large as scoring a record donation. No matter what your goals look like, odds are you’ll be needing to build a landing page to help garner those sweet, sweet conversions. We…

Intro to Conversion Design: Pop-Ups Aren’t Outdated

In this post, you will learn the importance of conversion design. We will introduce you to two pop-up tools, smart bars and scroll boxes, and why they will help accelerate user traffic and yield conversions from your nonprofit’s website.

Here’s How to Start A/B Testing Your Website

We’re sharing tips on how to A/B test your website! Learn what tools you can utilize to increase your efficiency and effectiveness with A/B testing.

How Conversion Design Can Help Your Nonprofit’s Facebook Marketing

Did you know that effective conversion design elements on your website can actually support and improve your Facebook advertising efforts? Here’s how.

How to Create Best in Class Landing Pages for Your Nonprofit

We’re talking FOUR strategies to make a strong campaign landing pages for your nonprofit’s website! Tune in to learn more about the importance of cohesive themes, audience development, content creative, and impact of your organization’s mission.

Does Your Nonprofit Have? (Conversion Value Tracking)

Learn why your nonprofit should be using Google Analytics to implement conversion value tracking and how it can help your organization to start making data driven decisions.

3 Conversion Design Elements Your Nonprofit Needs to Be Using

In this post, we will explain how you can use conversion design elements on your website as a form of storytelling.

The Art of Year-End Fundraising: How to Develop a Compelling Campaign Story

Developing a strong and compelling campaign story can make a huge difference in your donation revenue. Articulating your mission’s efforts and impact while appealing to emotions is key to ensuring your donation ask is accepted. Our team has developed a tried and true donation campaign storytelling framework to…