Archive for fundraising

Maximizing End-of-Year Giving With Nonprofit Storytelling

As the year comes to a close, nonprofits enter their most critical fundraising season. Statistics show a staggering 47% of online revenue for nonprofits is collected in the last week of December, with a remarkable 20% gathered on December 31st alone! This end-of-year giving season is more than…

How to Fuel Your Nonprofit Marketing Funnel with Google Ad Grant Help

Understanding Cold Traffic vs. Hot Traffic If your organization is effectively maximizing the $10,000 Google Ad Grant, then your nonprofit can generate over 5,000 new qualified website visitors to your site every single month. However, more than 85 percent of ad grant-generated site visitors are what we at…

Increase Donations with Accelerated Mobile Pages

Accelerated Mobile Pages You may or may not have heard of the Accelerated Mobile Pages (AMP) project. On the mobile Google Search Network, these pages are now displayed in a carousel above everything else with a little lightning bolt to signify their speed. Currently, these pages rank #1…

Top Takeaways from M+R’s 2017 Nonprofit Benchmarks Study

Summary: In case you missed it, M+R’s 11th Benchmarks Study of nonprofit digital advocacy, fundraising, social and advertising was released earlier this month, and the report is an absolute must read for all nonprofit leaders looking to utilize the digital space to scale both revenue and impact. Below is a…

4 Incredible Online Tools for Nonprofits

Over the last decade, the internet and all technologies related to it have been advancing at an absolutely blistering pace. With the rise of the internet, a wide myriad of tools have evolved and become available for both for-profit and nonprofit businesses alike. However, in recent years, there’s…

Six Digital Tactics Your Nonprofit Must Test This Holiday Season

In this post, you will learn about six digital tactics your nonprofit must test this holiday season to boost year-end giving and drive more online donations.

Nonprofit Year-End Fundraising: ‘Tis the Season to Take Risks

In this post, you will learn why your nonprofit must be taking strategic risks on the marketing front that maximize your year-end fundraising efforts. Check out today’s #dailyvlog to know what those look like.

Three Classy Webinars to Help Drive Nonprofit’s Year-End Donations

We’re sharing three extremely resourceful Classy webinars that will help you to drive your nonprofit’s year-end donations. Check ’em out!

Five Strategies to Up Your Email Marketing Game in One Month

We’re sharing five strategies your nonprofit should utilize now to improve your email marketing in one month! Learn about the importance of segmenting your lists, automating a welcome series, building friendships, and more.

Facebook Fundraising and Giving Tuesday 2018 Predictions

Learn how Facebook fundraising was a major contributor to the overall growth of Giving Tuesday 2017 as well as what our Giving Tuesday 2018 predictions are. Tune in to find out!