Archive for digital marketing
Accelerated Mobile Pages You may or may not have heard of the Accelerated Mobile Pages (AMP) project. On the mobile Google Search Network, these pages are now displayed in a carousel above everything else with a little lightning bolt to signify their speed. Currently, these pages rank #1…
Over the last decade, the internet and all technologies related to it have been advancing at an absolutely blistering pace. With the rise of the internet, a wide myriad of tools have evolved and become available for both for-profit and nonprofit businesses alike. However, in recent years, there’s…
In this post, you will learn the importance of conversion design. We will introduce you to two pop-up tools, smart bars and scroll boxes, and why they will help accelerate user traffic and yield conversions from your nonprofit’s website.
In this post, you will learn about six digital tactics your nonprofit must test this holiday season to boost year-end giving and drive more online donations.
In this post, you will learn why your nonprofit must be taking strategic risks on the marketing front that maximize your year-end fundraising efforts. Check out today’s #dailyvlog to know what those look like.
Learn why social shouldn’t be in your interns’ hands and why it’s important to build out a social media strategy. Check out today’s #dailyvlog to see who should really be in charge.
Learn what the Google Ad Grant is, how to get started with it, and why it can be a valuable resource for your nonprofit’s marketing strategy.
We’re sharing three extremely resourceful Classy webinars that will help you to drive your nonprofit’s year-end donations. Check ’em out!
We’re sharing five strategies your nonprofit should utilize now to improve your email marketing in one month! Learn about the importance of segmenting your lists, automating a welcome series, building friendships, and more.
We’re sharing some tips on how to begin measuring your nonprofit’s social impact! In this post, you will learn what your organization’s impact measurement will look like and where to start.