So your nonprofit has been fundraising during this challenging time and donations feel like they’re falling flat. You’re concerned about really facing and combating coronavirus fundraising fatigue. So let’s talk for a second about how to deal with this and what to do. This is a question we…
A strong landing page is a key part of any recurring giving program. When visitors land on this page, it will help determine whether or not they decide to become a recurring donor. Your recurring giving landing page should be clear, concise, and creative. Name Your Recurring…
Before you dive into the month-by-month strategy, you’ll want to ensure that you’re fully prepared. Make sure that you have the proper creative for all of your marketing. This includes mission-centric imagery that truly showcases your impact, as well as creative specific to the time period whether you’re…
Since 2012, the growth for Giving Tuesday has been incredible. Just last year over $511 million was given on Giving Tuesday alone—a 28% increase year over year! While we got used to 44% to even 63% YoY growth rates between 2016 to 2018, we still believe we will see…
The COVID-19 pandemic has changed the way nonprofits operate and think about fundraising but one question lingering on the minds of many is how will it affect year-end fundraising in 2020? Will it have an impact at all or can the social sector expect things to be par…
If we have learned one thing from fundraising during a pandemic, it is that virtual events are the new normal for nonprofits and – if done well – can meet or exceed expectations. There are plenty of virtual fundraising ideas for nonprofits and you can choose which ones…
Fundraising is a huge part of a nonprofit’s operations, and the key to successful campaigns is strong marketing. Whether it’s digital fundraising or in-person, our webinar 8 Fundraising Strategies to Help You Raise More in 2021 covered it all. We went live with expert fundraiser Candace Cody, from…
Let’s look at the numbers. There are over 2+ billion users on YouTube, which is a whopping one-third of all users on the internet. Additionally, YouTube reaches more people aged 18-34 than any TV Network out there, and one billion hours of Youtube are watched DAILY. Have we…
TikTok has quickly become one of the biggest social media apps with over 80 million active users monthly worldwide with 2.6 billion downloads so far. 2020 was a big year for the app as more and more people began to download it to keep themselves entertained during quarantine….
Young people are the future donors and supporters of your nonprofit organization. Targeting them can seem like a daunting task, but when we take a closer look at data about their characteristics, we can tailor our marketing strategy to focus on acquiring new young donors, and it has…