Archive for Ads

Google Ad Grant: What It Is, How It Works, & Where to Get Started

Learn what the Google Ad Grant is, how to get started with it, and why it can be a valuable resource for your nonprofit’s marketing strategy.

These Are the Key Differences Between a Google Ad Grant and Paid Ads

Learn the key differences between advertising through the Google Ad Grant account and a Paid Ads account. While the two are both advertising platforms within Google, there are important limitations to note within each type of account.

Google Quality Score: What It Is and Why You Should Care

In this post, you will learn learn what Quality Score is, why it matters, and how to ensure that yours is continuously improving! Hint: landing page relevance is a HUGE factor here.

How the Google Ad Grant Can Drive Results

Over the years, we’ve seen what the Google Ad Grant is capable of. Now it’s time how we’ve seen the Ad Grant help nonprofits across the board. Let’s dive into an overview of what the Google Ad Grant is and how it has helped nonprofits like All Hands And Hearts, Moms In Prayer International, Days For Girls, and To Write Love On Her Arms.

Why Your Nonprofit Needs to Be Using Facebook

Learn why Facebook can be an effective tool for nonprofits and how your nonprofit can leverage Facebook to reach donors through Facebook Ads.

3 Tips to Improve Your Nonprofit’s Imagery

Learn three tips to improve your nonprofit’s imagery to connect with donors and increase year end giving.