Archive for ad grant policy

Google is announcing substantial modifications to the Google Ad Grant with the aim of incentivizing the nonprofit sector to leverage their $10,000 per month Google Ad Grant to drive as much quality site traffic and online conversions as possible.   Top three items your nonprofit needs to know…

As you most likely know, Google has been rolling out extensive changes for all Ad Grantee recipients that will most likely affect your organization in some way. But don’t fret! We’re here to help. First things first, what is click-through rate and why does Google care that you…