How to Build a Welcome Series

A welcome series is an ideal way to accomplish several goals at once: greet a new subscriber, provide them with valuable content to keep their attention, control the storytelling, and warm them up to converting in a valuable manner. Ready to get started?   Step 1: Preparation Prior…

Intro to Conversion Design: Pop-Ups Aren’t Outdated

In this post, you will learn the importance of conversion design. We will introduce you to two pop-up tools, smart bars and scroll boxes, and why they will help accelerate user traffic and yield conversions from your nonprofit’s website.

Five Strategies to Up Your Email Marketing Game in One Month

We’re sharing five strategies your nonprofit should utilize now to improve your email marketing in one month! Learn about the importance of segmenting your lists, automating a welcome series, building friendships, and more.

Here’s How to Start A/B Testing Your Website

We’re sharing tips on how to A/B test your website! Learn what tools you can utilize to increase your efficiency and effectiveness with A/B testing.

How Conversion Design Can Help Your Nonprofit’s Facebook Marketing

Did you know that effective conversion design elements on your website can actually support and improve your Facebook advertising efforts? Here’s how.

Importance of Email Marketing Automations in Your Nonprofit Strategy

We’re talking today about the value of Email Automation for your organization. Not only are setting up email automations valuable, but they are extremely easy to manage once you have built out and optimized your messaging. Let’s dive in!