The Art of Year-End Fundraising: How to Develop a Compelling Campaign Story

Developing a strong and compelling campaign story can make a huge difference in your donation revenue. Articulating your mission’s efforts and impact while appealing to emotions is key to ensuring your donation ask is accepted. Our team has developed a tried and true donation campaign storytelling framework to…

Why Has Google Paused Its Grantspro Program?

Grantspro Applications Are No Longer Being Accepted Recently, Google shared the following message on the Grantspro support page: “The Ad Grants team is no longer accepting Grantspro applications.” Unfortunately, this is a permanent hold on the program.   What Is Grantspro and How To Qualify Google’s Grantspro program allows…

Free Google Advertising For Nonprofits Worldwide

How do social organizations outside of the United States qualify for Google’s Nonprofit Programming without the tax status of 501(c)(3) nonprofit? While the Google Ad Grant has proven to impact nonprofit organizations in the United States very positively, many social focused ventures whose home base is outside the…

Increase Donations with Accelerated Mobile Pages

Accelerated Mobile Pages You may or may not have heard of the Accelerated Mobile Pages (AMP) project. On the mobile Google Search Network, these pages are now displayed in a carousel above everything else with a little lightning bolt to signify their speed. Currently, these pages rank #1…

World’s Children Case Study

About World’s Children World’s Children supports the most vulnerable children in the world — children who have been abandoned or orphaned. Since 1965 they have cared for orphans, semi-orphans, homeless, abandoned, abused children and children with HIV/AIDS. Many are girls from poor families where they are not loved or…

SDF Case Study

About The San Diego Foundation The San Diego Foundation promotes social change in the San Diego area by maximizing the impact of charitable giving. They do this primarily through grantmaking. In the past 40 years, the Foundation has granted more than $1 billion to local charitable organizations to grow San…

Unify Case Study

About Unify Unify holds global synchronized meditation events on some of the most critical days to create harmony and connection between all human beings. They are committed to creating peace on this planet by helping people first find inner peace. This case study focuses on one of their most recent…

Don’t Lose Your Google Grant – Application Help

Recently, Google mandated that every Google Grant recipient join their nonprofit program by the end of March 2017, or they will lose their Grant status. “To keep your Ad Grants account active, we’ll need you to enroll in the Google for Nonprofits program within the next 60 days. All…

How To Increase Your Newsletter Subscriptions

The Current State Of Newsletters Let’s be honest with ourselves. When we hear the word newsletter, what do we think? Monthly? Subscription? Informational? Lengthy? Not interested? It’s safe to say that the market is fairly saturated with newsletter subscription opt-in boxes like this: Now while these are better…

Seniors At Home Case Study

About Seniors At Home Seniors At Home is a division of Jewish Family & Children’s Services of San Francisco. They help older adults age with respect and dignity by providing home care services to seniors in the Bay Area. They stand for the 90% of seniors whose wish is to…